Hi, I’m Lucy, CEO & founder of L J Your Virtual PA and The Mumpreneur Diaries. 

At the start of 2020 I decided it was going to be the year of growth, the year to start investing in me. Since then huge things have happened in my life. I am the evidence that making a decision, being persistent and taking action will change your life. 

As well as being a busy entrepeneur I am also a mummy to my two beautiful girls. We love to travel, have adventures and spend quality time together. On the odd chance I get time to myself, I love to read a good book (personal development or romance), have a massage or get out for a walk in nature.

I am passionate about supporting people in all ways, empowering their lives, business and experiences. It’s time to believe anything is possible for you!

My daughters at Cadbury World

Debbie Morby

Debbie Morby

Debbie is an experienced and highly driven Virtual Assistant with more than 30 years experience in a variety of industries. She discovered her love for SME’s when she moved to New Zealand and lived there for 12 years. Whilst living in NZ Debbie set up her Virtual Assistant business. Clients were from many different genres including Events, a Bee Keeping company, Training company, Financial Services, Coaches, Council, Chamber of Commerce and other agencies. 

Management, Operational roles, Marketing, Design, SMM, Networking, Customer Services and e-commerce she is a very well-rounded Virtual Assistant.  Debbie can tailor her skills to meet your needs and works to fit in with your goals and deadlines.